I think I’ve written about the ultra-savvy GM of the 76ers, Ed Stefanski before. He’s smart, articulate and understands solid medlia relations practices.
Stefanski held a conference call with 25 bloggers which is garnering heaps of praise especially in the same calendar year that Mark Cuban banned bloggers from the dressing room.
Respecting, valuing and engaging with [...]
PodCamp Toronto: February 23-24
An event I just learned about, PodCamp Toronto is going to be some sort of meet up for podcasters with a strong PR angle. Not a whole lot of details on the site right now (the downside of wikis?) but I’ll be checking again to see who’s presenting.
Blogs you should know about: PR Watch
I’ve always argued on behalf of a free and competitive mass media environment; one that is inherently skeptical of corporate interests and makes the jobs of PR professionals tough. PR is effective because it engages audiences in a credible forum that can only when the media has editorial independence and a natural skepticism that equals [...]
Scrabble to Scrabulous: Cease (7 points) and Desist (also 7 points)
I am an average Scrabble player. This troubles me as I consider myself to be a maven (10 points) of the English language, a connoisseur (13) of words and an expert of exposition (19). My averageness (you might want to challenge that one) is all the more exposed by the feverishly popular Scrabulous game on [...]
Sixers GM reaches out to depressed fan
In what may be the best display of blogger relations ever, Philadelphia 76ers General Manager Ed Stefanski decided to contact and ultimately be interviewed by a blogger referring to himself as the “Depressed Fan.”
The Sixers are a “rebuilding” team which means the NBA playoffs are probably a few years away and that can be hard [...]
